Wu Jiajin


Wu Jiajin

Independent Consultant, Usometry

Jiajin has over 10 years of experience in the field of experience design. In this time, she has been an in house designer for fortune 500 companies Hewlett Packard and Continental Automotive where she worked on end-to-end customer experience lifecycles involving physical products, digital user interfaces and services. She then transited to a consultancy, consulting for Singtel, DBS, Singapore Pools and more.

Last year, she took the jump to quit her full time job and started out on her own as an independent consultant providing user research, experience strategy and design services.

How did you learn about UXSG?

I?ve known Raven and Khai Seng before UXSG started so I organically knew about it when the community started.


What made you volunteer for the UXSG Conference this year?

I enjoy being involved in planning events, was involved in planning many activities during university time and missed it when the opportunity to volunteer for 2014 came up so I joined without much consideration. Its great to be amongst peers who are passionate about what they do. It was a very enjoyable experience and I was proud to be part of the very successful UXSG 2014 so wanted to continue to help out.


How has the journey been?

It has been a lot of late night meetings but also a lot of laughter and fun. Its great to be amongst peers who are passionate about what they do.

At a Personal Level
What are your personal quirks?

I tear whenever I yawn, so if you see me wiping tears, it?s probably because I am tired instead of being upset.


Is there any words of advice or quotes you live by?

Do unto others as you would have them do unto you

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