Lightning Talk #13 @ Room 309
The value of experience design is changing. Tools that were once designed to help people make decisions are being reimagined into products and services that actively make people’s lives easier through anticipating what a user wants and making choices on their behalf. New smart products and services that anticipate user needs and make decisions according to our preferences with as little interaction as possible will release us from the tyranny of choice and give us more time to spend on the things that matter most.
The next wave in design is creating digital experiences that make people’s lives easier, a move away from the traditional approach of designing services that helped people make better decisions. We are in the age of invisible interfaces and augmented experiences that use data from the masses to drive personal experiences for the individual.
In this talk, Kieran will cover :